浙大宁波理工学院(英文站)

NINGBOTECH UNIVERSITY

NIT Students Win Two ‘Red Dot’ Design Awards

September 15, 2013   click:

The results of the internationally recognized 2013 Red Dot Award competition have been announced. Two projects developed by students from the School of Media and Design won Red Dot Design Concept awards. This is the third year in which NIT students have been honored for their work in this competition. As part of their prize, the students have been invited to attend the Ret Dot awards ceremony to be held this October in Singapore.

The first award-winning project is called ;No Red, No Stop. It was designed by a team led by Yu Mengling under the guidance of Zhang Yuhong. The second winning project, called ;Placed Socket, was designed by the Zhou Linxia team under the guidance of Gui Jinsong. These creative industrial design projects were based on careful analysis and a practical understanding of product requirements. The goal of the ;No Red, No Stop product design was to encourage a healthy lifestyle. The ;Placed Socket product safely boosts the speed and efficiency of charging an iPhone or iPad using an ordinary electrical wall socket.

The Red Dot Design Award was launched in 1955 by the Design Zentrum Nordrhein Westfalen in Germany. Together with International Forum Design (IF) and Industrial Design Excellence Awards (IDEA), it is one of the worlds most highly-regarded awards for creative product design. There are three categories of Red Dot awards – product design, communication design, and design concept. The standards for the Red Dot competition are quite strict and the major emphasis is on originality.

The award-winning projects of the two NIT teams were selected out of a field of 3,000 design submissions from dozens of countries. It is a great honor for industrial designers to be awarded a Red Dot Prize, and it is a clear affirmation of the quality and talent of the industrial design majors in our school that NIT student teams have received Red Dot awards three years in a row.